Enrichments vs Clearbit
A Clearbit alternative that stays an API
Clearbit now lives inside HubSpot. If you want enrichment as an independent API you can point at any stack — CRM, product, agent — this is that, priced per match.
| Contact | |
|---|---|
 Liam Foster Queued | |
 Maya Torres Queued | |
 Ethan Brooks Queued | |
 Zoe Martin Queued | |
 Andre Willis Queued | |
 Chloe Bennett Queued | |
 Noah Klein Queued | |
 Priya Shah Queued | |
 Kenji Tanaka Queued | |
Ava Boone Queued |
Enrichments vs Clearbit
The differences that decide it, including the ones that go the other way.
| Feature | Enrichments | Clearbit |
|---|---|---|
| Independence | A standalone API. Works with any CRM, or none at all. | Acquired by HubSpot and folded into their platform. |
| Billing model | Credits, charged only when a field comes back. Free plan: 100 credits, then $69/mo. | Bundled into HubSpot plan and credit structures. |
| Failed lookups | A lookup that returns nothing is not charged, and every charge is in an auditable ledger. | Credit treatment is governed by the platform's own rules. |
| People data | Work email, title, seniority, department, location, LinkedIn URL. | Strong company data; people coverage narrowed after the acquisition. |
| Company firmographics | Domain, location, headcount signals and firmographics. | Long-standing strength, and still good. |
| Use from an AI agent | Native MCP endpoint. Connect it to Claude or ChatGPT and enrich in the chat. | No standalone MCP endpoint. |
| HubSpot-native workflow | Lands via file, webhook or JSON — not a native HubSpot object sync. | Native, because it is the same platform. |
| Start free |
A standalone API. Works with any CRM, or none at all.
Acquired by HubSpot and folded into their platform.
Credits, charged only when a field comes back. Free plan: 100 credits, then $69/mo.
Bundled into HubSpot plan and credit structures.
A lookup that returns nothing is not charged, and every charge is in an auditable ledger.
Credit treatment is governed by the platform's own rules.
Work email, title, seniority, department, location, LinkedIn URL.
Strong company data; people coverage narrowed after the acquisition.
Domain, location, headcount signals and firmographics.
Long-standing strength, and still good.
Native MCP endpoint. Connect it to Claude or ChatGPT and enrich in the chat.
No standalone MCP endpoint.
Lands via file, webhook or JSON — not a native HubSpot object sync.
Native, because it is the same platform.
Only pay for the match that lands
Just ask. The agent plans the run, resolves each row, and checks every address before it reaches you — and a row that comes back empty is never charged.
Built for the whole GTM stack
Enrich a form fill in real time, backfill a million-row list overnight, and keep your CRM current — all from the same key.
A row that comes back empty costs nothing.
Credits are charged per delivered field, and every charge is written to a ledger you can read line by line.
People, companies and firmographics resolve behind a single endpoint — and the same key and the same credit balance work from the REST API, the MCP server, the in-product chat agent, and CSV upload. Ask in any of them and the answer comes back in the same shape.
Work email, title, seniority, department, location, LinkedIn URL, company domain and firmographics. No phone numbers.
Enrich a single record inline on a form fill, or hand a list to an async job and poll it. Same key, same ledger, same field catalogue.
POST /v1/people/enrich
One REST endpoint per operation, an OpenAPI document you can generate a client from, idempotency keys on every write, and typed errors.
GET /v1/openapi
Every record carries the time it was last verified, so you can re-run only what has gone stale — and a re-run that returns nothing new is not charged.
result.lastVerifiedAt
Lands wherever your team already works
A run finishes as a file, a signed webhook or a JSON response your stack already speaks — no connector to install on the other end.
Enrichments and Clearbit — common questions
- Why are people looking for a Clearbit alternative?
- Clearbit was acquired by HubSpot and its capabilities moved inside that platform. Teams that used it as a neutral API — feeding a product, a warehouse or a non-HubSpot CRM — need something that is still standalone.
- Do you cover both people and companies?
- Yes. People records return work email, job title, seniority, department, location and LinkedIn URL. Company records return domain and firmographics. Phone numbers are not offered.
- Can I enrich in real time on a form fill?
- Yes. The REST API answers small requests inline, so a form fill can be enriched during submission. Large batches are queued and polled.
Start enriching in a single call
Free to try, no card required. Ship your first enriched record before your coffee gets cold.
The free plan includes 100 credits, and only rows that return data are charged.